What is exactly UX Design?
"User experience design (UX, UXD, UED or XD) is the process of enhancing user satisfaction with a product by improving the usability, accessibility, and pleasure provided in the interaction with the product".
Every project, to be developed properly, needs an analisys; UX is a big part of it.
Designing a website involves studying user behavior, following main browsers specs and making the final product accessible to everyone. For these reasons before developing any graphics we always study all the possible interactions the user needs to achieve with the website and how to make them easier or more clear.
Nobody wants to do something too complex so it's important to understand what are the best solutions to lead a user to an action in the easiest way possible.
The user must enjoy the way he is consuming our information and we make it possible through UX Design.